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Like every organization Software Sales and Development have leaders. A leader can be anyone on the team who has a particular talent. Different leader have different technique and strategy. A great leader choose their leadership style like a golfer chooses his or her club, with a calculated analysis of the matter at hand, the end goal and the best tool for the job.

The pacesetting leader expects and models excellence and self-direction. It’s like “Do as I do, now.” This style works best when the team is already motivated and skilled, and the leader needs quick results.

The authoritative leader mobilizes the team toward a common vision and focuses on end goals, leaving the means up to each individual. It’s like “Come with me.” The authoritative style works best when the team needs a new vision because circumstances have changed, or when explicit guidance is not required.

The affiliative leader works to create emotional bonds that bring a feeling of bonding and belonging to the organization. It’s like “People come first.”

The coaching leader develops people for the future. It’s like “Try this.” This style works best when the leader wants to help teammates build lasting personal strengths that make them more successful overall.

The coercive leader demands immediate compliance. It’s like “Do what I tell you.” This style is effective in times of crisis, such as in a company turnaround or a takeover attempt, or during an actual emergency like a tornado or a fire.

The democratic leader builds consensus through participation. Its like “What do you think?” This style is effective when the leader needs the team to buy into or have ownership of a decision, plan, or goal, or if he or she is uncertain and needs fresh ideas from qualified teammates.

Leadership may be a tall task, but it is very rewarding. Leader help people do better while reaching goals for your organization as well. By trying these techniques team can do better. Software sales and Development (SSD) implements these techniques and received great results.


So, what do you think ?